JMU Students to Work Super Bowl Events in New Orleans

Eleven students and two faculty members from James Madison University’s School of Hospitality, Sport and Recreation Management (SHSRM) are set to depart for New Orleans Jan. 29-Feb. 4 to work events leading up to Super Bowl XLVII between the San Francisco 49ers and Baltimore Ravens. The student Super Bowl team consists of 10 students enrolled in the Sport and Recreation Management program and one student in Hospitality Management at JMU.

Please click here to read the news release.

"NHL lockout damage runs deep"

From SI.com and Adweek

Review by Chris Wyvill in KIN 332

As an NHL fan and a Sport & Recreation Management major, I have many thoughts and feelings on the NHL lockout. This article addresses the future implications of the lockout with fans, sponsors, and the overall future of the NHL. The NHL and their lockouts have been depressing to fans and damaging to its own future as well.

The marketing of the NHL and its teams continues to be held back and a large amount of that can be attributed to the sporadic dealings within the league over the past 20 years. It is hard to gain and cultivate interest for the league when it has to cancel a season every several years. Not to mention the reality that the NFL and NBA create stiff competition to gain viewers and fans in the stands. The article quotes Ryan Miller who says the negotiations seem more like brand suicide. The NHL was doing well and made record revenues last season before the lockout. The future success or failure of the league is uncertain. Some have voiced their disgust and some threaten to boycott. Reporters say that the loyal fans will remain and that the others boycotting will return as their teams compete. Marketers for the NHL and its teams face a huge challenge at earning back their loyal fans and try to regain awareness with potential fans that existed last year.

The JMU Student Diversity Council Presents A Leadership Diversity Conference: "Leading in a Multicultural Society"

The COB Student Diversity Council will conduct its first leadership diversity conference on Saturday, February 9 from 9:00 a.m. – 3:00 p.m. in Zane Showker Hall.  Students are encouraged to register for this free conference.  Students will have the opportunity to participate in workshops conducted by several companies, such as Wal-Mart and Grant Thornton.  This is a great opportunity for students to gain insight into ways to lead in a multicultural society.

Breakfast and lunch are also provided free of charge.  In addition, President Alger has agreed to be the keynote speaker during lunch.  Throughout the day, there will be a number of giveaways and raffles with the big prize being an iPad mini.  Each student will also receive a certificate of participation.

Registration is open to all, but limited to the first 100 participants.  Click here for more information and to register.