Internship Opportunity: USA Sports Marketing & Services/Full Circle Marketing

USA Sports Marketing & Services/Full Circle Marketing handles: marketing, advertising, public relations, promotional campaigns, event operations, and sponsorship development/sales. USA Sports Marketing & Services coordinates various marketing advertising campaigns and events; including The Shenandoah Apple Blossom Festival, Old Town Business Development Events (Friday Night Live, Rockin Independence Eve, Downtown Tailgate, Octobeer Fest), Valley Health Golf Benefit, National Memorial Day Parade, Tiger Woods AT&T National Golf Tournament, Advertising Promotional Products for companies.  Periodically, additional projects include; Washington Redskins Luncheons and Dinner, Blue Ridge Fall Races, Kelley Washington Football Camp, and multiple corporate special events.

Requirements and Tasks

• Good oral and written communications skills. Computer skills (PC, MS Office, and Basic website knowledge/social media) and clerical duties; typing, email and data management.
• Assist in developing advertising, marketing and promotional campaigns along with managing, promoting and developing new ideas for current and new events.
• Write press releases, radio and TV copy, E-Blast, utilize Facebook, LinkedIn, Pinterest.
• Set up meetings with community stakeholders; assist in developing sponsorship programs.
• Contact various media outlets for publicity and trades.
• Identify and develop new revenue streams.
• Assist in day of event operations (sport related and non-sport related).
• Promote and market the company via Chamber, Rotary, 3^rd Tuesday, other networking opportunities, and social media marketing.
• Assist with all Apple Blossom efforts (PR, media campaign, sponsorships).

This internship/position with USA Sports Marketing & Services will provide a vast amount of practical hands-on experience with various events and tasks.  It will allow you to use the knowledge gained and apply it in your work place.  USA Sports Marketing & Services will also assist the person (provided person has completed a satisfactory work record) in finding future employment upon taking their skills to the next level, using business contacts and resources available within the industry.

Our staff & interns must be organized and be able to manage a fast paced environment by creating tasks lists & follow up & through.  Candidates must be quick learners, multitasking oriented, attentive to details, take initiative and be ready to have fun and work diligently in a small relaxed office environment in Old Town Winchester. The intern will be working directly with the owner 90% of the time.  The atmosphere is like the dress code - business casual. 

To apply, please e-mail a cover letter and resume to Dario Savarese @ dario@fullcirclem.com or  admin@fullcirclem.com. For more information, visit our website at www.usasportsmkt.com or www.fullcirclem.com  call us at (540) 722-8700.

Internship Opportunity: Sports Tourism in Henrico County, Va.

This position is for a summer 2014 internship and is for academic credit for a graduate level student in Sports Leadership or Sports Management or a college level student rising junior or senior pursuing a degree in field relevant to internship: GPA 3.0 or better. Hiring selection and level is dependent on the qualification of the successful applicant and the needs of the County for this position.

This internship position will be assigned to the Sports Tourism section of the Henrico County Division of Recreation & Parks. Students will need to have:
- Considerable knowledge of social media, especially Twitter
- Marketing and media relations with a focus on sports
- Ability to assist in the planning and execution of special events and projects
- Ability to attend local and regional sports tournaments and tourism events that would require nights and weekend work
- Knowledge of summer outdoor sports like baseball, soccer and lacrosse
- Good verbal communication skills

Intern may help with:
- Communication efforts using social media such as Twitter.
- Research additional forms of electronic marketing for the Division to utilize
- Assist with taking photographs at Division sporting events and programs
- Coordination of sports summer leagues
- Assist with preparation of tournaments hosted in the County
- Work with Park Services in tournament preparation

Please click here for more details.

"Showtime: Turn Playing Surfaces into 3-D Video Boards"

From Athletic Business and Quince Imaging

Analysis by Jessalyn Stone in KIN 501

Quince Imaging is a company that provided a 3D video board display show for the Cleveland Cavaliers. The pregame show they designed for Cleveland was honoring the jersey retirement of Zyndrunas Ilguaskas. To create this “science of display” anywhere from 8-12 projectors are placed throughout the arena and used to project the video. Approximately 60 days before the final product is displayed the arena must be mapped out to figure out the location of the projectors and meet with the media department. A 3D CAD model of the court is built and used to create the video. The content of the video then lined up and rendered to create the final project. A few days before the presentation the projectors are installed and tested. Come show time literally the play button is pressed and all of the work is complete. This kind of technology can be used on basketball courts, ice, grass, turf and even on city buildings. The cost for these applications is based on the image area and ambient conditions.

From a marketing standpoint this kind of technology is the “up and coming” and the “new age” video displays. Having a team or University use this kind of projection for a video is still a new thing that not many places have been able to utilize and enjoy. If the team was given the opportunity to have a project like this displayed that can be used as a huge marketing ploy to their advantage. Because this is something so new and top of the line when it occurs it needs to be capitalized on and used in a manner that “sets the standard” for other teams or programs. Although this kind of program is expensive it is comparable to other special lighting and video projects. As a marketing professional it could even be used in a way that introduces it to your staff in hopes of using it and boosting your team or program. This course teaches us the different aspects of marketing and obviously video boards are just one aspect but it can be a very influential means of advertising. Being aware of new technologies and utilizing this kind of video boards can be very beneficial to a marketing department. In marketing you have to know the market that you are targeting and this kind of video board can be utilized on many different levels within the market. This kind of technology can be used on buildings, for presentations and for sporting events. These videos are relatively new and are created to be very unique to whatever specifically you are marketing and that can be very beneficial to the marketing department.